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Information and Files Needed to Submit an iPhone App to the App Store

Below is a list of the various areas and details that you need to determine and enter when submitting an app to the app store…

Overview

  • Company Name: (first time only) to appear on iTunes
  • Encryption: Is it used? (I will handle this if you’re my client)
  • App Name
  • App Desc (text only)
  • Primary Category (* see Categories below)
  • Secondary Category (* see Categories below)
  • Copyright (e.g., 2009 Brainwash Inc.)
  • Version Number (e.g., 1.0)
  • SKU Number – anything meaningful to you
  • Keywords – (e.g., sports, game, basketball) 100 char max.
  • App URL – website about the app
  • Support URL – displayed in iTunes
  • Privacy Policy URL – optional
  • Support Email – email address Apple sends notifications to
  • Demo Account – if your app requires id/password, etc. (I will handle this if you’re my client)
  • Contact name, email and phone number
  • Rating (below)
  • Price (below)

Ratings

Appstore ratings
Appstore ratings (enlarge)

Upload

  • Large icon – 1024×1024 png of your icon
  • Primary Screenshot – 640×960 png file AND 640×1136 png
  • Additional Screenshots – up to 4 640×960/640×1136 png files
  • Plus iPad images if applicable: image sizes

Pricing

Select the price of the app from free and up. The “tiers” relate to a U.S. dollar amount (e.g., Tier 1 = $.99, Tier 2 = $1.99, etc.).

Price Selection in the Appstore
Price Selection in the Appstore (enlarge)

Localization

This is if you are providing multiple language support for your app.

Categories

  • Book
  • Business
  • Education
  • Entertainment
  • Finance
  • Games – (* see Game Subcategories below)
  • Healthcare & Fitness
  • Lifestyle
  • Medical
  • Music
  • Navigation
  • News
  • Photography
  • Productivity
  • Reference
  • Social Networking
  • Sports
  • Travel
  • Utilities
  • Weather

Game Subcategories

  • Action
  • Adventure
  • Arcade
  • Board
  • Card
  • Casino
  • Dice
  • Educational
  • Family
  • Kids
  • Music
  • Puzzle
  • Racing
  • Role Playing
  • Simulation
  • Sports
  • Strategy
  • Trivia
  • Word